Discription

A supplemental textbook for college courses in sport management. I did not write this textbook to prepare students for their first job—I wrote it to prepare them for their last one, for when they reach the managerial level in positions such as, but not limited to, athletic director, senior women’s athletic director, director of intramural programs, director of campus recreation, director of fitness and wellness centers, director of employee sports programs, sport camp director, sports information director, stadium and arena manager, ballpark manager, assistant general manager of a professional sports team, and director of ticketing, marketing, and promotions of sport. And for when they reach the senior executive level in positions such as, but not limited to, executive director, president, and commissioner of a sports govern-ing body such as the National Collegiate Athletic Association (NCAA), United States Golf Association (USGA), and the United States Tennis Association (USTA); owner and executive director of sports camps; executive director and chief executive officer of national professional associations and foundations, such as the National Association of Collegiate Directors of Athletics (NACDA) and the Women’s Sports Foundation (WSF); and executive director of nation-al sport and recreation agencies, such as the Boys and Girls Club of America, YMCA, and YWCA. I wrote this textbook to equip students with the philosophical knowledge that will help guide them, as the future leaders of sport management, in shaping the nature and scope of sports programs.