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What is Supply Chain Management, Exactly? Academics wrestle with the definition frequently, and no single definition is universally accepted. A number of professional associations have emerged over the past fifty years or so that have dedicated themselves to helping educate people both within and outside of supply chains, and their perspectives are valuable. Supply Chain and Logistics and Supply Chain management can be viewed in simple terms, but simple definitions become quickly inadequate. The truth is that supply chain management is complex, and its nature and composition grows and changes everyday.