Disruptive new business models for winning in changing markets are the critical need of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers students powerful, simple, tested tools for understanding, designing, reworking, and implementing new business models
| ISBN | 9780470876411 |
|---|---|
| الجامعة | الجامعة السعودية الالكترونية |
| الكلية | العلوم الإدارية والمالية |
| التخصص | التجارة الالكترونية |
| كود الدورة | ECOM421 |
| EISBN | 9780470901038 |
| المؤلف | Alexander Osterwalder, Yves Pigneur |
| الناشر | Wiley Professional Development (P&T) |
